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Paint Codes & Brand Matches

Sherwin-WilliamsCode: SW 7069Darks & Moody

Iron Ore

A velvety deep charcoal that is softer and richer than pure black. The designer favorite for front doors, kitchen islands, and accent walls.

Dominant Undertones:
Deep CharcoalSoft BlackWarm Slate
Est. Price: $82/gal
LRV (Reflectance)
6/ 100
Max Dupe Savings
$38/gal
๐Ÿท๏ธ Don't buy a $100 paint can without testing!

Order an authentic 12"x12" Peel & Stick adhesive sample of Iron Ore.

Order $5.95 Sample→
Sherwin-WilliamsSW 7069

Iron Ore

HEX: #434341 โ€ข LRV: 6
โšก Side-by-Side:Iron Ore vs Cracked Pepper Dupe
→

๐Ÿ›‹๏ธ Interactive Room VisualizerLive Simulation

See Iron Ore on living room walls under different lighting temperatures.

Iron Ore#434341

๐Ÿ”ฌ Scientific Color BreakdownD65 Standard Illuminant

Exact spectrophotometric metrics used by automated tint dispensers and interior designers.

Hexadecimal

#434341

Web & Digital

sRGB Values

67, 67, 65

Red, Green, Blue

LRV

6%

Absorbs Light

HSL

60°, 2%, 26%

Hue, Sat, Light

CMYK

0,0,3,74

Print coordinates

Brand Tier

premium

$82/gal MSRP

Top Budget Dupes for Iron Ore

CIEDE2000 Ranked

Calculated color matches in cheaper paint brands like Behr, Valspar, and Sherwin-Williams.

๐Ÿ’ธ Potential Whole-House Savings:$380 (10 gal)
#1Behr Alternative
88.8% Match

Iron Ore

Sherwin-Williams

$82/gal

DUPE

Cracked Pepper

Behr (PPU18-01)

$48/gal

๐Ÿ’ฐ Saves $34 per gallon
41% Cheaper
CIEDE2000 (ΔE):2.87
LRV Comparison:6 vs 8

"Very Close Match (Slightly warmer or cooler undertone)"

#2Benjamin Moore Alternative
84% Match

Iron Ore

Sherwin-Williams

$82/gal

DUPE

Wrought Iron

Benjamin Moore (2124-10)

$94/gal

CIEDE2000 (ΔE):3.8
LRV Comparison:6 vs 6.1

"Very Close Match (Slightly warmer or cooler undertone)"

#3Valspar Alternative
77% Match

Iron Ore

Sherwin-Williams

$82/gal

DUPE

Dark Kettle Black

Valspar (4011-2)

$44/gal

๐Ÿ’ฐ Saves $38 per gallon
46% Cheaper
CIEDE2000 (ΔE):5.29
LRV Comparison:6 vs 4

"Good Coordinating Alternative"

#4Farrow & Ball Alternative
76.3% Match

Iron Ore

Sherwin-Williams

$82/gal

DUPE

Studio Green

Farrow & Ball (No. 93)

$145/gal

CIEDE2000 (ΔE):5.48
LRV Comparison:6 vs 4

"Good Coordinating Alternative"

Iron Ore Equivalents Across Major Paint Brands

Summary of the closest visual matches across all major retail competitors.

BrandMatching ColorCodeSwatchSimilarityΔEPrice / GalAction
Benjamin MooreWrought Iron2124-10
84%3.8$94View Specs
Farrow & BallStudio GreenNo. 93
76.3%5.48$145View Specs
BehrCracked PepperPPU18-01
88.8%2.87$48View Specs
Magnolia HomeWeekendJG-03
60.2%10.1$52View Specs
ValsparDark Kettle Black4011-2
77%5.29$44View Specs

Coordinating Trim & Accent Colors for Iron Ore

Professional color pairings recommended by interior designers for ceilings, doors, and accent walls.

Recommended Trim White

Pure White (SW 7005)

Sherwin-Williams โ€ข LRV 84

Recommended Accent

Iron Ore (SW 7069)

Sherwin-Williams โ€ข LRV 6

Paint Counter Pro Tip

Most Home Depot and Lowe's color computers already contain the formulation for Sherwin-Williams Iron Ore. Simply ask the associate to "color-match Iron Ore in Behr Marquee base".

Frequently Asked Questions About Iron Ore

What is the exact HEX code and RGB for Sherwin-Williams Iron Ore?

The official hexadecimal color code is #434341. In the standard sRGB color space, its coordinates are Red: 67, Green: 67, Blue: 65.

What is the Light Reflectance Value (LRV) of Iron Ore?

Iron Ore has an LRV of 6. Its deep LRV makes it an anchor shade that creates intimate, cocoon-like spaces in dining rooms, offices, and powder rooms.

What is the closest Behr or cheap dupe for Iron Ore?

The closest budget alternative is Behr Cracked Pepper (PPU18-01), scoring a 88.8% visual match on the CIEDE2000 algorithm and saving approximately $34 per gallon.

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